Feeling Nobleman. Roja, Xerjoff, Theo and others...



Dubaihasniche cordially draws your awareness toward those non-fabricated moments of being nobleman/noblewoman. The time when luxury accessories open new horizons instead of creating limits.


Xerjoff Elle. The most glamorous yet rebellious fragrance in Xerjoff 17/17 Collection.

It recognizes complexity of a modern woman,

it goes well in accordance with rebellious spirits, ready to conquer the universe by the powers of a beauty, it invigorates men with its leather power,

it seduces woman by its luxury raspberry accord,

it holds Princess Diana as an icon.

Elle starts with notes of luxury sweets reminiscent of a mouth-watering Ladurée raspberry macaroon and supported by elegant leather accord with a touch of powdery Iris.

Controversial, Rebellious, and Truly Luxury.

To me, it is the most glamorous fragrance in Xerjoff.


Roja Karenina. England, Russia, Tolstoy, Roja Dove, Russian Aristocracy, English Nobility. You travel among these passengers on a special train which delivers fresh flowers from South of France to the Winter Palace, Saint-Peterburg. Addictive, sensual, pleasing, with a Royal character. British quality, Russian style, unforgettable unity. Be vigilant to those who wear this fragrance, they most probably have Aristocratic standards.

Both fragrances officially classified as Feminine, albeit a strong desire breaks the rules, and you have this power from Elle and Karenina.

Xerjoff Elle available at Xerjoff Flagship Store, The Dubai Mall ( by pre-order).

Roja Karenina available at Plethora Perfume Lounge, The Dubai Mall.

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